Mailchimp’s automation feature helps you streamline your communications and makes sure your contacts get the right emails at the right time. Choose from pre-set automations with defined triggers and timelines, or fully customize your messages.

In this article, you’ll learn how to create an automation.
If you’re familiar with automation terms and automation types, you’re ready to create an automation. For each automation type, we’ll automatically add a preset number of emails to the automation for you. Or, you can choose a custom automation to start from scratch.

To create a new automation, follow these steps.

Launch the automation builder.
Click a category tab to find and choose the automation you want to use.